The Absolute Best Way to Get More Value from Your Ad Agency

There is an easy way to get more from your advertising agency. And it's not keeping them on a shorter leash, squeezing timelines and margi...

23 Aug 2010 2171 Views

 

There is an easy way to get more from your advertising agency. And it’s not keeping them on a shorter leash, squeezing timelines and margins even further, or micromanaging their every decision. It’s much simpler and less involved.

IStock_000007997839XSmallIn my latest blog post for talentZoo.com, The Absolute Best Way to Get More Value From Your Ad Agency,  I distill my 20+ years in advertising and give clients the secret to getting more from their agency. Check it out and see if it makes sense to you. Then leave me a comment. I’d like to hear what you think.

 

 

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Sean Duffy| @brandranter
Speaker, consultant & founder of Duffy Agency, the flipped digital agency that provides accelerated growth to aspiring international brands.