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Entries in Gamification (2)


Have graduate students outgrown the classroom?  

 Frank Oppenheimer was right, “The best way to learn is to teach”. In this post I hope to share what three years of teaching master's students has taught me. 

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Why games make sense for brands online

If you have ever lived with a two-year old, then you probably know that a) anything can be turned into a game and b) it’s often the most powerful tactic you have to motivate new behaviors. What you may not have considered is that our predilection for games doesn’t really go away when we get older. Thus, the rise in recent years of “Gamification”.

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